Mobile optimization and Understanding Search Results

Cutting Edge SEO Mastery

Mobile optimization and Understanding Search Results

 

After trying all kinds of search engine optimization techniques your site is still ranking lower than expected, and you ask yourself what else can be done! Well, you need to look at “How Mobile Optimization and understanding search results” can help your website rank higher by Major Search Engines.

Optimizing your website for mobile is extremely essential and is a very important factor in SEO (Search Engine Optimization) techniques. Studies show that Google gets around 90% of all mobile searches.

Therefore a special attention should be considered while setting up your Website, based on a Nielsen “Mobile-Path-To-Purchase” study found that 74% of mobile users conduct a search on their phones before purchasing.

  • 83% intend to make a purchase within a day!
  • 55% within the hour!

 

Responsive web design:

Google will rank your site lower if you don’t have responsive design. Responsive design means a mobile friendly design and the easiest way to find out if your website has a responsive design just follow the following steps:

Grab the corner of your current website and try and move it.

Does your website “move” to fit the entire screen? If so than it is already responsive. If not, you need to get it fixed.

Another way is to check your site on your own smart phone also and see how it reacts.

 

 

 

Mobile optimization and Understading Search Results

Responsive Web Design

 

Google page speed insight

 

Another important factor in mobile optimization is to check your page load speeds. You can use Google Page Speed Insights at https://developers.google.com

You also can use Google search and type “responsive WordPress theme”.

If you don’t have the technical skills to fix your website page speed issues such as:

  • Eliminate render-blocking JavaScript and CSS in above-the-fold content
  • Leverage browser caching
  • Enable compression
  • Optimize images
  • Minify JavaScript
  • Minify CSS

To name a few then you should post a job on freelance sites for “responsive” redesign, you will find excellent developers who are willing to help you out at:

Let them know you are looking for a redesign of your current site and have them fix Page Speed Insights issues on your site.

 

 

Mobile optimization and Understading Search Results

Mobile Optimization

 

 

Understanding Search Results

Personalized search results are part of Google now.

A person in Dallas, Texas and a person in Los Angeles, California will see totally different results based on their location.

Not all phrases are impacted by personalized search, but Google has an idea on the searchers intent.

Detailed searches don’t show all the other content. Search engines want to improve the user’s experience. Search engines factor in:

  • IP Location
  • GPS Location on your phone
  • Social Networks (Bing is big on this.)
  • Previous searches you have done

Universal search is where search engine pulls data together from a variety of sources, which includes:

  • News, company pages, videos, images, WikiPedia

Local results are showing up more in search results where mobile phones play a key role in this.

Another point is Trending Topics – Google News results may come up at this point. That gives you reason to capitalize on big news happenings and events with your content.

If Google is unsure as to what you are looking for they may give you multiple results to consider.

  • Adwords
  • Google Shopping
  • Organic
  • Google Places (Local Businesses)

 

Hope you enjoyed today’s article, if you have any questions or comments please send them over and we will be more than happy to get back to you as soon as we can. Have a nice day.

 

Cheers

6 Comments

  • Posted December 8, 2014 at 10:22 am | Permalink

    Have you ever thought about adding a little bit more than just
    your articles? I mean, what you say is valuable and everything.
    However just imagine if you added some great visuals or video clips to give your posts more, “pop”!

    Your content is excellent but with pics and videos, this site could certainly be one of the greatest in its niche.
    Good blog!

    Also visit my weblog payday loans online direct lenders only uk

  • Posted December 4, 2014 at 10:06 pm | Permalink

    I’m impressed, I have to admit. Seldom do I encounter a blog that’s both educative and engaging, and without a doubt, you
    have hit the nail on the head. The problem is something which
    too few folks are speaking intelligently about. I’m very happy I found this during my search
    for something concerning this.

    Also visit my blog – payday loans online no credit check direct lenders (Stephanie)

  • Posted December 1, 2014 at 1:01 pm | Permalink

    Howdy! I could have sworn I’ve been to this blog before but
    after looking at a few of the articles I realized it’s new
    to me. Nonetheless, I’m certainly delighted I came across it
    and I’ll be book-marking it and checking back regularly!

    Look at my homepage – information on the best make money online

  • Posted November 30, 2014 at 12:08 pm | Permalink

    Touche. Solid arguments. Keep up the amazing effort.

    Here is my page: best make money online schemes of A beauty

  • Posted November 29, 2014 at 4:02 pm | Permalink

    Evеryone loves iit whenever people comе together ɑnd share ideаs.
    Great website, contnue thee good wоrk!

    • Antoine
      Posted November 29, 2014 at 4:41 pm | Permalink

      Thank you Jon for the kind comment. Please spread the word among friends and family.